EQ4

Here is the Facebook page of an example of our target audience. His name is J Brown and he is the average 17 year old from Hackney in East London.

LOGIN: aa82461@student.candi.ac.uk
PASSWORD: group22media

For our film 'Change', the specific target audience is teenagers aged from 15-19. Whoever is into films like Kidulthood or Shank, they will definitely enjoy watching this. The USP of our film is the fact that something happens to CHANGE the main character. In the majority of most teen films related to grime and the 'hood' life, the bad person always remain the same but ends up in a lot of trouble and regrets it way too late.

However, in our film, our character realises what he is doing is wrong on his own and the good people around him in his new environment. (The college). Therefore, it is more interesting to watch and is less cliche. It makes the audience wonder how he will get rid of his old life without getting into trouble or getting dragged back in.