Who would be the audience for your media product?
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An example of our target audience; her name is Chyna Banks, 17 years old from New Jersey.
For our teen movie 'Change' our audience age is ranged from 13-19 so anyone was liked Kidulthood or Juice will definitely love watching our movie.
The USP of our movie is something influences the main character to CHANGE. In the majority of most teen crime life movies, the bad character never changes his ways but when he encounters a huge situation, he starts to have regrets and it’s always too late.
However, in our movie, the character realises his mistakes on his own and at the start of the movie. Corrects himself by involving himself with good people in a new environment. It is more unique as it is less cliché. It also make the audience curious about his past life making them want to know why and how he CHANGED
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