The opening of our film appeals to the target audience (teens from 15-19) with many aspects. For example, mise en scene.
Ashley's hoodie may appeal to many male bodies but also to the area, if any of the audience are from around that area or a similar environment.
The actors could even be some reflection on people the audience know or the audience themselves. For example, some girls could relate to my character, Sarah, who was clearly into her fashion statements and looking good, but can easily get distracted by new boys.
The sound could be very relative to many of our young teens now who like grime music or up beat music. Although the songs didn't have any lyrics, the audience could still relate to the beats and specific rhythms of the songs.
The feedback definitely helped when trying to improve the opening of our film. For example, we changed the song in the last part of the video to suit the second environment where there are affluent people a bit more. It showed the contrast between the two lives Ash lives but also added to the meaning of the title "Change".
The students who come to watch the film get a 10% discount. This would appeal to students because they watch it for cheaper, but also shows that it is understandable that students may not want to spend too much to watch a movie etc.
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